Bookmark and Share
Showing posts with label business reports. Show all posts
Showing posts with label business reports. Show all posts

Wednesday, September 22, 2010

Lets Known About Lifetime Mortgage


reverse mortgage also referred to as a 'lifetime mortgage' is a type of mortgage available for persons over the age of 62 that own their house but are interested in getting money from their home as one big payment or multiple payments.

The terms and conditions of a this kind of a mortgage does not ask the homeowner to pay for the loan during their lifetime or until, the home is sold or the owner leaves. On such a mortgage, dividends are paid out to the home owner and the debt increase while the equity on the house depletes.

The persons receving such a mortgage does not need a income or credit card but the client will need to be counseled by an approved Third party financial counselling institute before clients can apply for a reverse mortgage. The borrower will be charged for each counseling session so persons can ask all the questions hey need to, to be properly informed. It is essential that the borrower acknowledges what a reverse mortgage is, so they can legally safeguard themselves.

Since this mortgage is a fairly new program you should be properly informed. Persons who are interested in getting such a mortgage holders can browse the web and visit the HUD information site in order to get a list of approved mortgage lenders. All these mortgage lenders must be authorized through HUD, if you choose to get a loan from an entity that is not authorized then your estate might end up owing more than your home is actually valued at.

During the time when a person receives a such a mortgage they cannot be asked to leave the house because they are the owner of the house and heirs may still be able to get the property if the owner dies as long as they can refinance the reverse mortgage however, this must be completed within a year of the owner passing.

The fact that the mortgager still maintains ownership of the house, means that the borrower is still entitled to repay all the financial properties. This include tax liability, home insurance and general utility fees. Failure to make payments on home insurance, taxes and basic utilities this can cause your home to depreciate.

The borrower must maintain all the obligations of the reverse mortgage. They normally attract many hidden charges expenses like origination fees, closing cost, growing interest percentage and various other mortgage fees. These fees are determined by the mortgage company...

Monday, August 30, 2010

What are YOU Worth


What are YOU Worth

No, I am not talking about how much you make, or what you're assets are worth. I am not talking about how much you could get freelancing out in the big bad world either.

What I am talking about is how much do you bring to the table.

Thank about this scenario:

You want to start your own SEO/SEM conference event. So, you start to call all the speakers at past events. Almost everyone turns you down because they've never heard of you. You may get some people who feel bad and will sheepishly commit if other "big names" do the same.

Now, pretend you're Danny Sullivan. When he contacts people to speak at the conferences, the only pushback he might get is limiting people to how many sessions they can speak at.

See the difference?

Sometimes deals are made based on what you are known for (reputation capital). These opportunities do not happen by accident. When a deal is completed because of the "You" factor, think about the time you've spent responding to emails, posting to forums and blogs that have lead you to building up your name.

All those actions shaped your reputation capital.

I know in today's word it's easy to bash the silly questions and make fun of others who aren't as technically advanced - but keep in mind that just about everything that gets posted to the web leaves a trail, and when a major deal is taking place, big companies hire plebes to find any dirt they can about who you are - just to disqualify or discount you.

So remember, no one is an overnight success; it takes years of persistence and a belief in what you are doing and most importantly, consistency in delivering your point of view.

It's not always easy, but don't ever let your value decrease.
-To your online success!

Sunday, August 29, 2010

Understanding Health Care and Free Insurance Quotes


The following lines will demystify all about Health Care and how to get the insurance by getting a Free Quotation for the best plan that fits you without that feeling of taking a big load on your shoulders and easy to suit on a month's budget for every family in USA. Health Care has become a precious asset in the contemporary life due to all of our harmful habits mostly forced by the inescapable unhealthy way-of-life. Therefore, health is a mandatory concept to overcome the obstacles nowadays and that's what we most have to care for.

To understand how to get the best rates available to assure an extraordinary Health Care and get it unleashed despite whichever bad experience you have had on this sort of painful research you will be led to an easy and trustful online process which will doubtless clear your mind up to get your ready to make your best choice ever when it comes to look after yourself and your family.

Browsing around on the internet you may find many sites where you can get a Free Insurance Quotation whose provider should deliver a proper Health Care service but unfortunately in most cases you are requested to turn your personal information inside out. However, in the genuine cases, before disclosing personal details, you simply enter your name, some information about past medical diagnoses and email to find out more about the process before being committed to anything. This makes the process safe and easy, and gives us no reason to take a little look deeper at how we can benefit.

Take advantage from this clever and easy engine that will help you get rid of the villain of most middle class US families. Health Care is no longer something that will haunt your dreams from now on. Get the quotation with the best rates available to assure an extraordinary long and joyful life for you and your beloveds.

Hopefully, you will be more encouraged now to take advantage of this greats offers, and see how you, your family, working friends and personal friends can benefit from it once you will be saving money and enjoying a new Health care service that will attend all your expectations and don't ever forget - Health is what we most have to care for.

Visit us at http://www.free-health-insurancequotes.com to see more about how to get an online Free Quote Request and gain a little more understanding about how you can benefit with all that is being offered for you.

Home insurance quotes: Choose carefully

Today there are countless number of people in every part of the world who rely heavily on to their work in order to earn the decent level of living. It is always in the best interest of the person to be well prepared for the unforeseen future in order to ensure that he is able to contribute his very best at the work place. The home is the place where the person seeks to get the desired relaxation and relief after working for hours. It is hence always in the best interest of the person to go for the desirable insurance policy for the home.

Accidents can never be predicted. It is hence always in the best interest of the person to be well prepared for the unforeseen future well in advance. This would enable the person to not only get the most desirable deal but at the same time it will prove to be the biggest sigh of relief in the future. The home insurance quotes have been able to play a very important role in determining the overall success of the person. It is hence always in the best interest of the person to be aware of all the desirable quotes.

Today there are countless number of firms in different parts of the world that offer the person with the most desirable quote. it is hence always for the beneficial of the person to get the most desirable home insurance policy. The home insurance policy provides the person with the essential funds at the right point of time and moreover it leads to the overall help for the person. Accidents like a minor short circuit or anything can lead a great shock for the person. Hence being well prepared in advance will always prove to be beneficial for the person.

There are countless number of firms that provide the person with the most desirable quotes. It is hence always in the best interest of the person to be well prepared in advance that is to be aware of all the does and don'ts before going for a particular home insurance quotes. It is the home insurance quote that enables the person to get the most desirable deal. Today there have been many instances where the people have recovered the desired sum of money by relying on to the home insurance policy that paid off in the time of need.

The Top Ten Insurance Myths You Need to Know!

Myth #1: Hey, You're Paying the Premiums... Insurance Should be Bought and Used for Every Accident and Disaster.

Insurance is designed to protect one from catastrophic disasters. An insurance rule of thumb: If you can pay for the loss or damage without a financial hardship then pay it, otherwise expect your insurance premium to eventually show an increase. Also, buying every type of insurance just isn't necessary. Sometimes the risk is worth taking rather than paying a premium. Learn more at Don't Buy Insurance You Don't Need

Myth #2: If I am Alive, I Must Need Life Insurance!

Life insurance is designed to take care of one's dependants after the caregiver's death. If you have no dependants, then you probably don't need life insurance. This includes children and retired persons... usually they don't have people that depend on their income so life insurance for these groups can, in rare instances, be beneficial but is usually unnecessary.

Myth #3: I'm the Breadwinner in the Home, So Only I Need Life Insurance.

Have you seen the cost of childcare lately? Add that along with housekeeping, food preparation, home accountant, and school transportation. From that list alone one can see how much a spouse really contributes to the household budget. It is estimated a non-working spouse contributes at least, but usually more, the equivalent of a full time job. For this reason it is important to buy life insurance for everyone in the household if the absence of their income would cause a financial hardship.

Myth #4: Whole and Universal Life are the Best Life Insurance Choices Since I Can Get My Money Back.

Term life insurance is probably the best choice for most. Term life is set for a specific term, like 10-30 years, with a much lower premium than whole and universal life. Your best bet? Buy term life and invest the premium difference in a retirement account. Lean more about Term, Universal, and Whole Life at Life Insurance Policy Basics.

Myth #5: Flood Insurance is Only for People Who Live in a High Risk Area.

Everyone who lives in a National Flood Insurance Program area is eligible and can buy flood insurance. These areas are not always prone to floods so even if you think your area is low risk you may be eligible. Check with your insurance agent to learn more or find additional information at Why didn't my policy pay for damage caused by a flood?

Myth #6: My Son Uses the Car for Delivering the Newspaper and His Pizza Delivery Job. He's Not Self-Employed So Our Auto Insurance Will Cover Any Accidents.

If your vehicle is used for anything but personal use, then you will probably need to extend your personal auto policy to cover business use of your vehicle. Don't think just because you were unaware of your coverages this will get your accident paid for--your insurance policy is a contract that you agreed to adhere to. If you don't understand all the coverages in your contract you need to contact your agent about the questions you have.

Myth#7: I Don't Need Disability Insurance... If I Become Disabled Social Security Will Take Care of Me.

Don't count on Social Security to take care of all your needs if you become disabled. If you are able to get Social Security for your disability (not all get approved to receive disability benefits so don't assume you will) then you will still have to wait months before you receive benefits and your disability needs to be long-term to qualify. And even if you qualify for benefits, will it match your current salary? Probably not. Find out more why disability insurance is important at Considering Disability Income Insurance.

Myth #8: If I Need to Stay in a Nursing Home When I am Older, The Government Will Pick Up the Bill.

Again, don't count on Medicare or Medicare Supplemental Insurance to pick up the bill. If you can qualify, Medicaid may pay up to half of the cost. Choosing long term care insurance can help you pay for the costs of a nursing facility or home care if the need arises. Also, do you really want your family to have to pick up the bill if you acquire a long term illness or disability? Long Term Care Insurance is a great option and if started early in life the premiums can be very reasonable. Find out more at Who Should Consider Long Term Care Insurance?

Myth #9: Umbrella Insurance Coverage is Just for Rich People.

Umbrella insurance is not just for the wealthy. With the common occurrence of lawsuits, umbrella insurance is a must for every home, auto, and watercraft owner. Umbrella insurance is designed to give one added liability protection above and beyond the limits on homeowners, auto, and watercraft personal insurance policies. With an umbrella policy, depending on the insurance company, one can add an additional 1-5 million in liability protection. Learn more about umbrella insurance at Why Every Policyholder Needs Umbrella Insurance

Myth #10: People Who Decide not to Purchase Health Insurance Don't Affect Others.

People who choose not to purchase health insurance eventually affect the lives of every American. There are many reasons why some Americans are uninsured. Regardless of the reasons, having so many uninsured individuals drives up the cost of goods when people get sick and cannot do their job. In addition, when many people in a company choose not to purchase health insurance, it sends a message to the employer that health insurance may not be an important benefit which in-turn could cost other workers a loss of their health insurance benefit. Also, when healthy people choose not to be a part of their company's health insurance pool, it raises the costs for everyone else because the risk is spread through less people. And, when people make such low wages that they cannot afford health insurance, the number of people eligible for Medicaid rises (which is paid by your tax dollars!). For these reasons, many have encouraged the government to switch to a Universal Health Care System where the government would help manage health care. Learn more at What is Universal Healthcare?

Friday, August 27, 2010

Finding Online Jobs


There are many avenues to home employment on the Internet. If you look for jobs at home or work at home jobs on a search engine, you will find many Jobs at Home Websites with Job Listings. Some offer Free Membership and some charge a Monthly, Annual or Lifetime Registration Fee. Many offer Free Trial Memberships or Trial Memberships. Some jobs at home websites you will see on the Internet are: 2Work-At-Home.com, Bassador.com, HomeJobStop.com, Homeworkers.org, LegitJobs.net, SohoJobs.com, SpeedySecretarial.com, TJobs.com, Work-At-Home-Land.com and WorldWideWorkAtHome.com.

Staffing Services, No Fee Work At Home

However, there are also many more companies online offering home employment directly with no cost to you. Some of them are Outsourcing Services hiring home employees from their own websites. You will also see help wanted advertisements from temporary and permanent employment agencies looking for workers. You might consider employment agencies, staffing services, freelance websites, recruiters, help wanted classifieds or jobs search agents. An online search for virtual staffing services should provide many helpful online virtual staffing services that are looking for employees to work for their clients.

Outsourcing Services No Fees

You will find many more work at home opportunities on the Internet with Outsourcing Services. They already have a large clientele and marketing system and are looking for more employees to help their clients. There are call centers, customer support providers and customer relationship management firms that pay people for customer support work done from home, telesales specialists looking for salespeople, virtual assistant agencies looking for virtual assistants, data processing services looking for data entry typists and many other outsourcing services are advertising for employees to work online. You will also see many online Outsourcing Services that advertise editing services and recruit editors to work for their online services, or writers, typists, accountants, etc. Many temporary agencies and freelance websites also advertise for workers who will work on outsourced projects for them.

Help Wanted Classifieds

For recent help wanted classified advertisements look at http://FreshJobs.com and http://ExpertNetSurf.com. Recent classified advertisements with titles like Now Hiring, Help Wanted and Job Openings are posted in newsgroups, job boards, forums and message boards too. JobBoardMagic.com, Job-Search-Engine.com and JobLine.net check many job boards in their job search. You could also post your resume at http://HelpWantedSite.com and apply for jobs you like with your resume from their website. CareerBuilder.com, a large job and career website, and Jobvertise.com also provide this service free.

Jobs At Home Newsletters

There are also many helpful jobs at home websites that will send you recent job advertisements in a newsletter or ezine. You can join their mailing list or subscribe to their newsletters free at their websites. ExpertNetSurf.com is recommended for recent jobs at home advertisements in their free newsletter. Bassador.com, HomeJobStop.com and Telework-Connection.com also provide free jobs at home information in their newsletters. Email Alerts are also available from many job and career websites including CareerBuilder.com, HelpWantedSite.com and IHireAccounting.com

Internet Newsgroups

Another resource for job search and help wanted advertisements is Internet Newsgroups. Jobs are posted in Newsgroups at http://Google.com in newsgroups like alt.jobs.offered, misc.jobs.offered, biz.jobs.offered, us.jobs.offered and misc.jobs.offered.entry. You can find many recent help wanted advertisements in newsgroups and messages about them. You can also search for jobs. Many more jobs at home opportunities are listed in Yahoo Groups and MSN Groups.

Jobs At Home Search Engines

You will also find many jobs at home search engines and jobs search engines that you can search for jobs. You can search for home employment with jobs search engines using keywords like at home, home, homebased, job at home, outsource, remote, telecommute, telemarket, telework, virtual, work at home, and work from home. JobLine.net will do a Job Search and/or Resume Distribution for a charge. These websites have jobs at home search engines:

Thursday, August 19, 2010

Walmart Online Job Application

Formerly known as Wal-Mart, Walmart Stores, Inc. is world's largest public corporation, according to the Forbes Global 2000 of the year 2010. Walmart is a large chain of discount departmental stores and membership required warehouse stores, in the US, which was founded by Sam Walton in the year 1962. Being such a large public corporation, Walmart employment opportunities are there in various fields like store management, pharmacy, marketing, optometry, retail store associate, web designing, logistics, web developer, etc. Job opportunities in these sectors are largely attracting the youths and unemployed people. Walmart jobs also provide you several Walmart employment benefits like incentives, store discounts, profit sharing, 401k plan, health insurance, education and many more. However, you need to know everything about Walmart online job application format, in order to gain all this and more.

Process of Walmart Online Job Application

As I said earlier, Walmart job opportunities are actually endless and you can definitely get the desired job at Walmart, after you finish their enrollment formalities in the correct manner. First of all, you need to have a clear idea that Walmart employment application is completely an online procedure and hence, you will not get their printable versions. You can get more information about the Walmart employment opportunities at the nearest Sam's store or directly on Walmart hiring website itself. Let me tell you that Walmart online application process differs by the respective job for which you are applying. Well, here are a few steps that you can do to apply online for Walmart.

Sign Up
You cannot fill Walmart online job application if you are nor a registered member with Walmart. Hence, to do that, you need to sign up with them on their website. Before the registration process begins, you need to accept the terms and conditions of of the company that clearly mentions the drug testing and background checking policies of Walmart. Acknowledgment of the fact that omission or misrepresentation of any information in the form is bound to bar you from appearing for the Walmart employment test. Once you agree to some of these basic yet important terms and conditions, you will also need to present your social security number while registration. Afterwards, you can easily get the access of the Walmart online application form.

Fill Out
Filling the online application form is quite simple, wherein you are asked to fill out the basic information like gender, education, nationality, qualification, special skills, email address, contact number, two reference personalities with their addresses and contact numbers, etc. However, you can withhold information like your ethnicity and gender, if you wish. Amongst the rest of the mandatory information is the type of Walmart service that you wish to join. For instance, Walmart transportation, Sam's club, Walmart retailing or distribution, etc. Make sure that you clearly mention your employment specifications, in order to avoid future misunderstandings. In short, you need to be really frank and truthful while filling out the Walmart employment form online.

Take Care
Once you are done with filling out the Walmart online job application, you need to wait for some time, before submitting it for the final time. Well, you need to check the form twice in order to check a few things that you might have missed out while filling the form. The most important thing is that you should not leave any mandatory field empty. You also shouldn't leave any field empty even if you are afraid of filling in the correct information. In short, Walmart maintains utmost transparency and expects the same from its future associate aspirants. It is the reason why, filling previous employer's name is not enough but you also need to mention the time span of your unemployment after you left it.

Once you are sure that you have filled the Walmart online job application form without bluffing or without leaving any blank fields, then only submit the form for further processing. In the mean time, (before appearing for the test), you need to constantly stay into touch with the latest disclaimers from Walmart to become aware about the currant requirements. The company responds within two week's time span and if not, then feel free to contact them for further follow up. All the best!

Friday, August 13, 2010

Reverse Mortgages: Understanding the Pros and Cons


Older citizens may want to consider a reverse mortgage, which borrows against the equity in a home to give you cash in hand month after month. For a vast majority of older Americans who own their homes and get a reverse mortgage, this would mean a steady source of income for the remainder of their lives. The proceeds from sale of the real estate after the passing of the mortgage holder is used then to pay the lender, the remainder still owed on the mortgage.

A reverse mortgage may be a good solution that will provide you with reliable income and eliminate the stress of paying a mortgage on a fixed income. Reverse mortgages are not a good solution for everyone wanting to overhaul their mortgages to make them more cost-friendly. Take a closer look at the pros and cons of reverse mortgages to help you understand the benefits and risks.

The Pros of Reverse Mortgages

• You have the flexibility of choosing whether to take payment from the equity in your home in a singe lump payment, or as month payments and even a line of credit you access as needed. You can also combine any of these options which may be especially helpful to you when unexpected household repairs, or illness and injuries occur and you need a large amount of money quickly in the short term.
• The money is exempt from taxes and a guaranteed income that continues until your death.
• You can remain in your home which is very important to many of us, as we get older.
• You can never owe more than your home’s value, regardless of the balance still owed on a mortgage at the time of your passing.
• Home owners are not required to own their homes outright in order to qualify for a reverse mortgage, which helps if you are still paying on a mortgage.
• At the time of your passing if your home’s value is more than the remaining balance still owed on the reverse mortgage that difference will be paid to the heirs of your estate.
• If you decide to repay the money you have received with a reverse mortgage, you can do this without having to sell your home.
• Medicare and Social Security incomes are not affected by income from reverse mortgages. You will not lose your benefits by obtaining a reverse mortgage.
• The title of your home remains in your name.
• There are no monthly payments for you to make such as you would need to by taking out a home equity line of credit loan.
• In a reverse of the typical considerations for determining a loan like your credit score, income, and savings: your health, age, and your home’s net value and the equity it has built up are how reverse mortgages amounts are determined.
• You have a three day ‘buyer’s remorse’ clause of protection in case you decide against a reverse mortgage within three days of its closing.


The Cons of Reverse Mortgages

• Fees, interest rates, insurance, and closing costs can culminate together into quite an expensive mortgage that you may not want to carry at this stage in your life.
• You must be at least 62 years of age in order to qualify for a reverse mortgage.
• The heirs to your estate may receive less because there was a greater balance owed on the mortgage than the proceeds from the sale of your real estate netted.
• Failing to keep up with your property taxes, home insurance, and repair costs could lead to you having to pay back your reverse mortgage early.
• If you are the holder of a mortgage at the time of acquiring a reverse mortgage, the amount you still owe on your mortgage is added into the amount of your reverse mortgage.
• If you sell your home or move to another residence, you will have to pay your reverse mortgage back. A reverse mortgage loan is paid prior to heirs receiving money from your estate upon your passing as well.
• There are caps in place that limit how much you money you can borrow with a reverse mortgage.
• Reverse mortgages are typically more expensive than other types of mortgages.
• You must meet with a mortgage counselor prior to getting approval on a reverse mortgage loan.
• Refinancing a reverse mortgage after the three day ‘buyer’s remorse’ period has expired can be expensive and difficult to accomplish.

Effective Internet Writing


Effective Internet Writings

The websites that are most famous and mostly visited by the users include the ones, which show the most effective Internet writings. By effectiveness of the writings we mean that they have written with all of the factors of writing in mind like the writing styles and the other writing skills. For writing such creative writing the writer needs to have the complete grip on the linguistics and also know the rules of the grammar and other related aspects. The content should be also refined and the methodology should be very formal so that it can be followed by all of the readers. Although there are different rules and the patterns to write the effective Internet article yet if the writer follows all of them he can come up with the quality and the well-organized article.

Guidelines To Write Effective Internet Writing

There are various types of text available on the Internet like the fiction, non-fiction, literal, professional, traditional or the formal or informal. All of these texts available on the Internet are available in the different writing styles and formats. The most important thing in most of the articles is the quality of the content and also the research. But there are many other facts to be known like some of them are as follows:

1. Description Should Be The First Paragraph

In all of the Internet Writings the writer should include the description paragraphs on the top because this paragraph will be explaining the readers about the whole theme of the particular article. The description should be attractive enough so that the reader many not skip the article. For this the use of the keywords and also the whole theme of the article should be very prominent.

2. Bulleted And The Headings

Another important thing is that most of the users make the research on the basis of the headings and so is the case with the search engines which also prefer to take out the information on the basis of the headings. Therefore, the first preference of the writer should be the heading.

3. Selection Of Keywords

One of the main tasks before writing the article is the selection of the keywords, because most of the users and the search engines make the research by using the keywords. Therefore, select the keywords, which are mostly, search by the users and for this you can get the information from the websites. Also get very specific about the selection of the keyword because the more general it will be he more will be harder to find that topic. Hence, Internet articles are seen by most of the Internet users therefore, the language either English or any should be very simple.

Leadership Critical To Managing Change


When change is imposed (as in downsizing scenarios), clearly the most important determinant of "getting through the swamp", is the ability of leadership to...well, lead. The literature on the subject indicates that the nature of the change is secondary to the perceptions that employees have regarding the ability, competence, and credibility of senior and middle management.

If you are to manage change effectively, you need to be aware that there are three distinct times zones where leadership is important. We can call these Preparing For the Journey, Slogging Through The Swamp, and After Arrival. We will look more carefully at each of these.

The Role of Leadership

In an organization where there is faith in the abilities of formal leaders, employees will look towards the leaders for a number of things. During drastic change times, employees will expect effective and sensible planning, confident and effective decision-making, and regular, complete communication that is timely. Also during these times of change, employees will perceive leadership as supportive, concerned and committed to their welfare, while at the same time recognizing that tough decisions need to be made. The best way to summarize is that there is a climate of trust between leader and the rest of the team. The existence of this trust, brings hope for better times in the future, and that makes coping with drastic change much easier.

In organizations characterized by poor leadership, employees expect nothing positive. In a climate of distrust, employees learn that leaders will act in indecipherable ways and in ways that do not seem to be in anyone's best interests. Poor leadership means an absence of hope, which, if allowed to go on for too long, results in an organization becoming completely nonfunctioning. The organization must deal with the practical impact of unpleasant change, but more importantly, must labor under the weight of employees who have given up, have no faith in the system or in the ability of leaders to turn the organization around.

Leadership before, during and after change implementation is THE key to getting through the swamp. Unfortunately, if haven't established a track record of effective leadership, by the time you have to deal with difficult changes, it may be too late.

Preparing For The Journey

It would be a mistake to assume that preparing for the journey takes place only after the destination has been defined or chosen. When we talk about preparing for the change journey, we are talking about leading in a way that lays the foundation or groundwork for ANY changes that may occur in the future. Preparing is about building resources, by building healthy organizations in the first place. Much like healthy people, who are better able to cope with infection or disease than unhealthy people, organization that are healthy in the first place are better able to deal with change.

As a leader you need to establish credibility and a track record of effective decision making, so that there is trust in your ability to figure out what is necessary to bring the organization through.

Slogging Through The Swamp

Leaders play a critical role during change implementation, the period from the announcement of change through the installation of the change. During this middle period the organization is the most unstable, characterized by confusion, fear, loss of direction, reduced productivity, and lack of clarity about direction and mandate. It can be a period of emotionalism, with employees grieving for what is lost, and initially unable to look to the future.

During this period, effective leaders need to focus on two things. First, the feelings and confusion of employees must be acknowledged and validated. Second, the leader must work with employees to begin creating a new vision of the altered workplace, and helping employees to understand the direction of the future. Focusing only on feelings, may result in wallowing. That is why it is necessary to begin the movement into the new ways or situations. Focusing only on the new vision may result in the perception that the leader is out of touch, cold and uncaring. A key part of leadership in this phase is knowing when to focus on the pain, and when to focus on building and moving into the future.

After Arrival

In a sense you never completely arrive, but here we are talking about the period where the initial instability of massive change has been reduced. People have become less emotional, and more stable, and with effective leadership during the previous phases, are now more open to locking in to the new directions, mandate and ways of doing things.

This is an ideal time for leaders to introduce positive new change, such as examination of unwieldy procedures or Total Quality Management. The critical thing here is that leaders must now offer hope that the organization is working towards being better, by solving problems and improving the quality of work life. While the new vision of the organization may have begun while people were slogging through the swamp, this is the time to complete the process, and make sure that people buy into it, and understand their roles in this new organization.

Conclusion

Playing a leadership role in the three phases is not easy. Not only do you have a responsibility to lead, but as an employee yourself, you have to deal with your own reactions to the change, and your role in it. However, if you are ineffective in leading change, you will bear a very heavy personal load. Since you are accountable for the performance of your unit, you will have to deal with the ongoing loss of productivity that can result from poorly managed change, not to mention the potential impact on your own enjoyment of your job.

Friday, June 18, 2010

Downsizing -- The Long Term Effects


Few government departments or branches have escaped the necessity of downsizing. The last three or four years have brought almost constant cuts in staffing, and some departments have been "hit" several times. For many downsizing has become an annual process.

When managers are faced with downsizing, they tend to focus on the immediate and practical needs that emerge at the time when staff are being let go. After all, employees need to be selected and notified, one of the most difficult tasks for any manager. Jobs responsibilities need to be shuffled, and generally the period where downsizing is occurring is very busy and emotionally taxing.

Unfortunately, there is a tendency for managers to focus on those that are leaving rather than those that remain. This also holds true for central training and consulting agencies who are asked to support the laid off employees with career development help, counselling, and other supports. There is no question that laid off employees deserve and need these kinds of supports and services. Unfortunately, there is a tendency to forget that after the laid-off workers are gone, the "survivors" must soldier on, and the manager must deal with the long-term effects on the remaining organization.

We are now seeing the effects of downsizing on those that remain. One of the most telling comments is often put forth by employees a year or two after downsizing, and it goes like this: "Sometimes I think that the ones who were laid off are the lucky ones". They usually go on to describe a workplace where employees feel:

. a lack of executive commitment to their functions
. confusion about the priorities of their organization
. increased workloads
. confusion about their mandate
. a sense of being betrayed by executives and managers
. a profound sense of distrust
. a sense of futility with respect to long-term planning
. undervalued and unappreciated

In operational terms, this translates into a number of problems.

. the organization moves towards less risk-taking and innovation
. destructive conflict tends to increase
. internal competition for resources increases
. individual staff members devote less effort to working together and more attention to doing things that will protect themselves.
. general listlessness and lethargy
. decreases service levels and increased public hostility

It is easy to understand these effects when they occur close to the time when down-sizing occurs, and remaining staff "grieve" the loss of friends and colleagues. But, these effects are now being seen as long as one or two years AFTER the downsizing period. There are indeed long term effects of downsizing that need to be addressed.

Understanding The Organizational Downcycle

To counter-act the long term effects of downsizing, managers need to understand how organizations slip into "downcycles".

An organizational downcycle can be characterized as a long-term process where the organization becomes progressively more depressed, insular, protective and confused. The important thing to note is that this process occurs slowly, sometimes imperceptibly, and that if the process is allowed to continue unchecked, it gets worse. The downcycling organization loses its positive momentum and enthusiasm. A vicious circle is formed. It snowballs. Bad feelings and depression become the norm rather than occasional, until, in extreme cases, the organization becomes unable to move effectively, and the work climate can become intolerable for everyone.

Because the process tends to be gradual, managers tend to assume that the problems that occur early in the downcycling will solve themselves without attention. It is easy to assume that staff will "get over" the effects of downsizing over time. This may be the fatal mistake, because if the process is left unmanaged, there is a good chance that staff will become more demoralized.

One final point on the downcycle is in order. When an organization is close to the bottom of a downcycle, it is extremely difficult to turn the organization around. This is because levels of trust, hope and enthusiasm are so low that staff will have little faith in the effectiveness of any approach that promises to be helpful.

Some Prescriptions

1. Proactive management activities are always required when downsizing occurs. Managers must realize that they "can pay now or pay later", and that delaying actions designed to revitalize the organization will result in a huge cost down the road.

Managers should consider that the period immediately after downsizing is critical. Action or inaction during this period will determine whether the organization moves into a depressed downcycle, or makes the commitment to move forward. Downsizing time should also be a time when the organization's mandate and vision are revisited. It should be a time when the manager dedicates him/herself to the long-term health of the organization by clarifying, supporting and building trust. Above all, this is the time where the manager's prime responsibility is to communicate, both with staff, and with executives. One focus of communication should be clarifying mandate, vision, priorities
and commitment levels.

2. Proactive long-term approaches should also be applied by any central agencies charged with "helping" downsizing organizations. Support should be offered to those that are displaced, but, in the long term, help offered to "survivors" will be much more important in determining organizational health. As a manager, ask, or demand that these services be made available by central agencies, or procure them from private vendors, if the central agency won't do the job.

3. If you are in the unfortunate position of man

Conclusion

We are seeing more of the long-term effects of downsizing on organizational health. When downsizing is undermanaged, there is the danger that an organizational downcycle will be created, and left to continue unchecked over several years. The results can be destructive to the organization and the individuals that work there.

It is far easier to avoid or correct this cycle at the time when downsizing occurs, and far less costly. It is important that downsizing trigger organizational renewal strategies immediately.

If proactive action is missing, or is ineffective, corrective actions down the road will require a long term commitment. Once an organization reaches the bottom of a downcycle, it will take considerable time to reverse the process.

aging an organization that is "downcycling", you need to be aware of two things. First, it will get worse if neglected. Second, interventions to turn the cycle around must be considered as long-term projects. One shot consulting or training isn't going to do much, and it may be damaging. Remember that your organization may have been moving downward for a year or two, and that it is going to take a substantial period of time to reverse the process. Positive change will require a consistent effort on your part, and may require consulting help over a period as long as a year.

Wednesday, June 16, 2010

Content Marketing - Understanding the Why and How


What is content marketing? Content marketing is using relevant and valuable information to attract potential customers to you. This information will not only attract but, if done correctly, will engage your target audience and drive profitable action to your business.

I'm always amazed at the looks and responses I get when I'm speaking to a client and I explain to them they need more content. I'm then almost always questioned "why?"

Think of content as a way of interacting and communicating with your cutomers without selling.

Need proof it works? Think of an article you read that captured your attention and really engaged you. Did you look to see who the writer was? Were you interested in the company that they worked for and the products or services that they offered? If they were using the skills of content marketing, I can almost guarantee you did.

A great article can market your product or service in a way that the consumer is not interrupted. You are using that article to educate your consumer and create an awareness on information that is important to them. This makes your potential buyer more intelligent.

A successful content marketing strategy will deliver consistent valuable information to your target market, when this strategy works you turn the consumers you have targeted into buyers.

Look, it's no secret that consumers are tired of traditional marketing. This is why you see a rush to social media and permission based marketing rather than intrusive marketing that doesn't allow consumers to make the choice of when they want to be marketed to. Why do you think consumers skip commercials, tear out magazine advertisements, and turn on online ad blockers? Because they are taking back control and they will decide when they want to be marketed to.

As a business, you have to be smarter in your marketing efforts and this includes writing content that is not only interesting but relevant and valuable to the market you are targeting.

How do you know if your content is marketing for you? It's easy really. Answer the following questions when reviewing your content or use them as a guideline when creating new content.

  • Is it targeting a specific market? If not the content will be too broad to attract a targeted audience.
  • Is your content informative, relevant and valuable to those you are targeting? Or is it just a sales pitch?
  • Does it educate your target audience about your industry without being too sales oriented and pushing just your products or services?
  • Does your message include a subtle marketing message that grabs the reader’s attention and gets them interested in what you offer? The key is the marketing message must create an interest and a desire for what you have to offer without trying to close a sale. Think of it as leaving a faint fingerprint on the mind of the consumer who is reading.
  • Does it leave the reader wanting more?
  • Does it stir emotion within the reader and inspire action?

If you answered “yes” to the above questions, you have a good piece of content that you can use to market the products or services that you offer. If you were unable to answer “yes” to all of the questions you will want to tweak your content until you can.

You can use content marketing in all areas of your marketing including print, media, events and online. You want to make sure that your website has content that markets to your audience. You also want to make sure that if you have a blog, you are also using it for content marketing. Content marketing is valuable and often leaves a longer impression than any other method of marketing.

Sunday, June 13, 2010

Organization Improvement Turning Around Negative Attitudes

At one time or another, organizations develop an over-abundance of "negative energy" or attitudes. Sometimes they can be linked to organizational trauma, like down-sizing, budget restraints or workload increases, but sometimes they evolve over time with no apparent triggering event. The negative organization is characterized by increased complaining, a focus on reasons why things can't be done, and what seems to be a lack of hope that things will get better. It feels like the organization in stuck in treacle. And, it's contagious. Negativism can affect even the most positive employees.

What can you do? Based on an article by Arthur Beck and Ellis Hillmar, professors in organization development at University of Richmond, we suggest the following:

Model Positive Behaviour

It is obvious that if management is walking negative and talking in a negative way, staff will follow. Don't do it. More than that, take a positive approach with staff by showing confidence in their abilities. Expect a lot, support staff, hold them accountable, confront them and be clear and honest. Set standards for your own work and relations with employees, and work towards meeting them to set an example of positive behaviour.

Acknowledge Negativity

You can't ignore negativity and expect it to go away. If you do not acknowledge it, then staff will feel that you are out of touch, and will not be confident in your abilities. Acknowledge the frustration negative feelings, and do not try to convince the person or people that they shouldn't have their negative feelings. However, when acknowledging employees' negative feelings, try asking for suggestions regarding what to do about them.

Look For And Identify The Positives In All Situations

Sometimes we forget to find positives. When an employee makes an impractical solution, we are quick to dismiss the idea. We should be identifying the effort while gently discussing the idea. Look for small victories, and talk about them. Turning a negative organization into a positive one is a result of thousands of little actions.

Give Positive Recognition Often

Pretty straight-forward. Provide positive recognition as soon as you find out about good performance. Do not couple positive strokes with suggestions for improvement. Separate them. Combining them devalues the recognition for many people.

Refrain From Collusion On Negativity

It is easy to get caught in the general complaining and bitching, particularly in informal discussions. When faced with negative conversations, consider changing the subject, comment on the negative content ("Let's talk about something more pleasant"), or ask what can be done about the situation (move from negative to positive slant).

Front and Center - Leadership Critical To Managing Change


When change is imposed (as in downsizing scenarios), clearly the most important determinant of "getting through the swamp", is the ability of leadership to...well, lead. The literature on the subject indicates that the nature of the change is secondary to the perceptions that employees have regarding the ability, competence, and credibility of senior and middle management.

If you are to manage change effectively, you need to be aware that there are three distinct times zones where leadership is important. We can call these Preparing For the Journey, Slogging Through The Swamp, and After Arrival. We will look more carefully at each of these.

The Role of Leadership

In an organization where there is faith in the abilities of formal leaders, employees will look towards the leaders for a number of things. During drastic change times, employees will expect effective and sensible planning, confident and effective decision-making, and regular, complete communication that is timely. Also during these times of change, employees will perceive leadership as supportive, concerned and committed to their welfare, while at the same time recognizing that tough decisions need to be made. The best way to summarize is that there is a climate of trust between leader and the rest of the team. The existence of this trust, brings hope for better times in the future, and that makes coping with drastic change much easier.

In organizations characterized by poor leadership, employees expect nothing positive. In a climate of distrust, employees learn that leaders will act in indecipherable ways and in ways that do not seem to be in anyone's best interests. Poor leadership means an absence of hope, which, if allowed to go on for too long, results in an organization becoming completely nonfunctioning. The organization must deal with the practical impact of unpleasant change, but more importantly, must labor under the weight of employees who have given up, have no faith in the system or in the ability of leaders to turn the organization around.

Leadership before, during and after change implementation is THE key to getting through the swamp. Unfortunately, if haven't established a track record of effective leadership, by the time you have to deal with difficult changes, it may be too late.

Preparing For The Journey

It would be a mistake to assume that preparing for the journey takes place only after the destination has been defined or chosen. When we talk about preparing for the change journey, we are talking about leading in a way that lays the foundation or groundwork for ANY changes that may occur in the future. Preparing is about building resources, by building healthy organizations in the first place. Much like healthy people, who are better able to cope with infection or disease than unhealthy people, organization that are healthy in the first place are better able to deal with change.

As a leader you need to establish credibility and a track record of effective decision making, so that there is trust in your ability to figure out what is necessary to bring the organization through.

Slogging Through The Swamp

Leaders play a critical role during change implementation, the period from the announcement of change through the installation of the change. During this middle period the organization is the most unstable, characterized by confusion, fear, loss of direction, reduced productivity, and lack of clarity about direction and mandate. It can be a period of emotionalism, with employees grieving for what is lost, and initially unable to look to the future.

During this period, effective leaders need to focus on two things. First, the feelings and confusion of employees must be acknowledged and validated. Second, the leader must work with employees to begin creating a new vision of the altered workplace, and helping employees to understand the direction of the future. Focusing only on feelings, may result in wallowing. That is why it is necessary to begin the movement into the new ways or situations. Focusing only on the new vision may result in the perception that the leader is out of touch, cold and uncaring. A key part of leadership in this phase is knowing when to focus on the pain, and when to focus on building and moving into the future.

After Arrival

In a sense you never completely arrive, but here we are talking about the period where the initial instability of massive change has been reduced. People have become less emotional, and more stable, and with effective leadership during the previous phases, are now more open to locking in to the new directions, mandate and ways of doing things

This is an ideal time for leaders to introduce positive new change, such as examination of unwieldy procedures or Total Quality Management. The critical thing here is that leaders must now offer hope that the organization is working towards being better, by solving problems and improving the quality of work life. While the new vision of the organization may have begun while people were slogging through the swamp, this is the time to complete the process, and make sure that people buy into it, and understand their roles in this new organization.

Conclusion

Playing a leadership role in the three phases is not easy. Not only do you have a responsibility to lead, but as an employee yourself, you have to deal with your own reactions to the change, and your role in it. However, if you are ineffective in leading change, you will bear a very heavy personal load. Since you are accountable for the performance of your unit, you will have to deal with the ongoing loss of productivity that can result from poorly managed change, not to mention the potential impact on your own enjoyment of your job.